Michael Alade Badejo
is the Lead Fashion designer at Badejo
Culture, He is popularly called OmoTailor
as a nickname because his late father was also fashion designer back in the
1970s and he has decided to carry on with the family business and to add more suavity
to the brand. He has been doing great and the beautiful thing about Badejo Culture is that despite its
massive impact in the community at large. Badejo
Culture brings that African touch to your denim, joggers, sport wears,
casual and occasional wears at affordable prices. The Fashion Brand is just
getting started because its major goal is to style Africa to the World. So
let’s hear from the OmoTailor
himself about how it all started.
It all started as a dream, my dad was a fashion designer so I tapped into my dad’s legacy the popular Badejo clothing servicing in the 70s.
It all started back in the university, I was done with school, I lost my dad so
I just had to do something so that was the point it dawned on me that I also
had the calling that my dad had while he was still alive. So I began working on
the vision to carry on with my Father’s Legacy. That was the turning point for
me.
About Badejo Culture wears
We specialize more on men’s wear, that is be-spoke suits and
natives, I do unisex urban wears for girls, sweat-shirts, joggers and that’s
what I specialize on for now.
After making the decision to become a professional fashion
designer, I had to make some bold steps so as to ensure that I wasn’t behind on
what and what is in vogue when it comes to fashion wears. So I started
following up on professionals that were kings of the game and were trending
here and there, I used Instagram as
a tool to look up the latest trends in fashion, I got mentors like Yomi casual
and all, following them and seeing them inspired me and I said to myself, “I
can do this too and even better” and I thank God it has been going well from
then on.
How I
gained relevance in my field
I went to a private university, and I believe going to
school is networking, so I built my own network in school even and back then,
my friends actually know me as “pacho” and that name is well know back then in
uni days, so starting up Badejo Culture
for me must have been a bit tasking in other aspects but not in the aspect of
relevance because I had already made a name locally as I said earlier and this
has helped me push the brand forward.
Challenges
Faced as a designer in Nigeria
Well… light and fuel scarcity and all, but we still
pushing, we are Nigerians but the government still have to help us out with
most of this stuffs, but as for Badejo
culture as a whole we always believe that when you love something, nothing
should actually stop you from being productive at what you do, so no matter the
challenge we always find a way out, a way to improvise and still provide the
best of services to our clients.
The
Real Deal is right Here
Some believe that there are problems in Nigeria and they
are always looking for ways to travel outside the country… yeah, the country
has problems but at the same time, I think we have passed the period whereby we
sit down and start saying you are looking for jobs and all so I think the
country has passed that era, so it is now about what you can bring to the table
and the impact you can create with it.
My
Advice to Upcoming Fashion Designers
You should keep pushing, you should sit down, have a
mentor and have a role model and follow up on them, have someone that will put
you through so that you don’t make the same mistakes that they have made so
that you can grow faster, it is just for you to keep pushing and never give up
because I remember when I started, my parents always said “No” that they want
me to apply for a job but I fought for my right that I wanted to be a fashion
designer and that is what I am doing now, I am doing what I love to do, so you
can fight for your right because I believe that life is what you make out of
it, this is what I want them to talk about me when I am gone like this is what Badejo culture is all about.
I want
people out there to know that they can be whatever they want to be, life is
worth it, life is what you can make out of it. You can just think of what you
want to be and work towards making it come true.
Tell us where people can locate you for
Consultation or Business.
You can
hook up with us at 29, Akinyele Street
Aguda Surulere, Lagos State.
Contact
for business: 07061024594
Whatsapp:
wa.me/2347061024594
Instagram: @badejoculture
No comments:
Post a Comment
Lets know your view on this, Kindly drop a comment